Veil models are really not selling it.

Here's a tip for people selling veils on Etsy.

Get a friend to model a veil for you, get a camera, and then right before you take the picture, tell her that she left the stove on at her apartment, or tell her that you hate her. That seems to be what makes for the perfect veil product shot.

Also whatever you do don't let her look at the camera.